While traditional PRM software has been instrumental in managing partner relationships,next-gen PRM software platforms…

Next-gen PRM software platforms support solution-based selling. Solution-based selling is a customer-centric approach to…

The Mindmatrix Sales Ecosystem Maturity Continuum Understanding the evolution of sales ecosystems and knowing…

With next-generation PRM, Partner Marketing and Multi-vendor Solutions Managament capabilities, Bridge 5.0 is a…

If partner relationships are essential to achieving your company’s goals, then engaging them, satisfying…

The vendor’s knowledge of partner behavior and persona plays a key role in the…

A deep understanding of partner data will not only help vendors recruit the right…

Partner demand services are provided by suppliers to support the demand creation efforts of…

The success of the channel-based sales model depends a lot on the relationship between…

Channel enablement has various facets to it. These include Partner Relationship Management (PRM), Partner…

Recruiting new partners is not easy. You need someone whose enthusiasm for your brand…

According to the Partner Engagement thought leader Larry Walsh, one of the biggest challenges…