Latest Articles
Driving partner engagement is one of the key challenges vendors face when dealing with…
Selling via channel partners is complicated. Vendors vie for partner mindshare in a highly…
The vendor’s knowledge of partner behavior and persona plays a key role in the…
Mindmatrix is equipped with iPhone and Android apps that help you stay connected with…
Enabling your salespeople and channel partners in the truest sense entails answering the three…
Webinars are a great way to attract leads. SiriusDecisions research shows that webinars continue…
A deep understanding of partner data will not only help vendors recruit the right…
Within b-to-b sales organizations, sales enablement plays a critical role in preparing new salespeople for…
Partner demand services are provided by suppliers to support the demand creation efforts of…
Generate personalized sales and marketing materials You know you can help your salespeople and…
The Mindmatrix platform allows vendors to capture partner attributes in detail. There are pre-existing…
Recruiting partners is as challenging as generating leads and prospecting for buyers. You need…