Selling through channel partners is a great idea! And you know it too…which is exactly why you chose this model to expand your business. But, now that you are working with multiple channel partners, you have also discovered that this model brings a load of challenges along with it. A channel sales model is not about recruiting a channel partner and giving them access to a few marketing/sales docs and then leaving them to fend for themselves.
The general perception among corporates is, once they invest in a partner portal and train their channel partners to use it, they are ready to drive revenue. They tend to overlook the fact that a partner portal will work ONLY if their channel partners really use them.
Download our partner portal whitepaper to understand how you can ensure your channel partners actually use your partner portal.
In this whitepaper, you will learn:
- Why do you need a partner portal?
- What do your channel partners really want in a partner portal?
- The absolute must-haves for your partner portal
- Making the most of your investment in a partner portal
- Ensuring better adoption of your partner portal by your channel partners
