Mindmatrix has strong analytics and reporting functionality that covers every module of the platform. Get detailed visibility into KPIs across various areas such as asset categories, user, organization, company and contact types, opportunity, MDF, deal registration, web and social media, etc.
Here’s a quick overview of the metrics tracked by our reporting and analytics functionality.
Emails
Get in-depth data on the performance of your email campaigns. KPIs include emails sent, opened, open rates, link clicked, bounce rate and more!
Email A/B test reports
Get the results of your A/B test-based email campaigns here. Compare the KPIs and decide which one performed better. KPIs include emails sent, opened, open rates, link clicked, bounce rate and more!
Template approval reporting
Get information about templates for approval. Get an overview of template approval stats such as approval ratios, the total number of templates approved, rejected, pending for approval, etc.
Contact Reports
View reports related to contacts. Find out how many contacts were created across different partner organizations.
Account Reports
View reports related to your accounts. Get access to data regarding the contacts, opportunities, amount, and average score of each account.
Activity Feeds
A real-time report of how your contacts are engaging with you. For example, landing page visits, form-fills, email opens, etc., can be tracked here as they happen.
Web reports
This section provides insight into the performance of websites that are created or integrated into the platform. KPIs covered include most popular websites, most popular pages, website traffic, visitor data, and more!
Landing page reports
This section provides insight into the performance of landing pages that are created or integrated into the platform. KPIs covered include the most popular landing pages, the total number of visitors, visitor data, sign-ups, effectiveness, etc.
Form reports
This section provides insight into the performance of lead-generation forms that are created or integrated into the platform. KPIs covered include the most popular forms, the total number of sign-ups, effectiveness, etc.
Social reports
This section provides detailed insight into the performance of social media drips. KPIs covered include user-wise social media drip data such as the number of active, scheduled, inactive drips, total likes, comments, and shares pertaining to those, etc.
Drip campaign reports
This section provides detailed insight into the performance of email drips. KPIs covered include user-wise email drip data such as the number of active, scheduled, inactive drips, etc.
Opportunity reports
This section provides detailed insight into opportunity data. KPIs covered include opportunity status, amount, date of creation, expected date of closure, etc. You can also view market-based opportunity reports in this section.
Collateral reports
This section provides detailed reports of sales and marketing playbooks, war-room, and certifications.
Data room reports
This section provides a detailed analysis of data room performance. KPIs covered include data room visits, links clicked/tracked, most popular data rooms, etc.
Contact -centric playbook reports
This section provides a detailed analysis of playbook performance. KPIs covered include user-wise playbook usage data, most popular playbooks, users who need coaching, etc.
Marketing playbook reports
This section provides a detailed analysis of playbook performance. KPIs covered include user-wise playbook usage data, most popular playbooks, etc.
Certifications summary
This section provides reports related to certifications. KPIs covered include certifications attempted, progress status, results, etc.
Usage reports
This section provides reports related to user performance. KPIs covered include total, active and inactive contacts under each user account, email campaigns, drips and other sales and marketing activities the user engaged in, etc.
Organization reports
This section provides reports related to the various partner organizations. KPIs covered include engagement levels, users from the organization, total number of leads, etc.
Asset reports
This section provides reports related to various assets in the platform. KPIs covered include asset rating, asset usage, asset views, downloads, etc.
MDF Summary reports
This section provides detailed analyses of MDF fund allocation, reimbursement and usage.
Deals registered reports
This section provides detailed analyses of deals registered by partner companies. KPIs covered include deals registered, new deal registration requests, approved/rejected deals, opportunities, opportunity conversion, and close ratios.
Mindmatrix is the Leader in Enterprise Partner Enablement through Innovation, Automation, & Great User and Partner Experience. Our new Platform, Bridge 5.0, is a unified platform built to engage and enable your entire direct, channel, alliance partner ecosystem. Bridge takes the complexity out of selling by delivering PRM, Partner Marketing, Sales Enablement Tools, Alliance Collaboration & Marketplace in a single user interface.
