Vendors who function globally need channel marketing software that will help them scale their business and achieve their desired ROI. An end-to-end channel marketing tool can not only enable vendors to execute marketing programs that drive results, it can help them collaborate with their channel partners in a way that helps them sell more and close deals effectively.
From email and social campaigns set-up, content syndication, lead management and nurturing to on-behalf marketing, detailed reporting to strong technical support and more, a channel marketing tool can help improve channel performance and get higher returns on investment.
But most often than not, they tend to choose tools that usually fall short in making an impact on their sales funnel. In this ebook we discuss the ideal channel marketing software and how it can equip channel partners to sell more and keep them engaged and committed to the company’s marketing and sales vision.
