Mindmatrix Blog

Get the latest insights on partner marketing, channel
and sales ecosystems enablement.

Channel Marketing

Vendors today know their partners need to move to digital marketing, but are often…

Channel Marketing

In the B-to-B world, long registration forms that require visitors to enter too much…

Channel Marketing

When Tony Stark said, “I’m sorry. Earth is closed today.”, in Avengers Endgame, little…

Channel Marketing

Post holidays, our sales and marketing expert, Katie Rodgers is back with yet another video…

Channel Marketing

B-to-B suppliers that choose to implement channel marketing concierge services to improve partner demand…

Channel Marketing

When it comes to sales enablement–be it direct or channel, content issues top the…

Channel Marketing

Did you get a chance to attend our latest partner relationship management webinar, Bridging…

Channel Marketing

Today we finish up our discussion of the characteristics of a good sales channel…

Channel Marketing

You know the importance of the relationship you have with your channels in driving…

Channel Marketing

If you are a part of your channel marketing team, you may have been…

Channel Marketing

Recently, retailers have been making tremendous changes to adapt to today’s internet savvy customers….

Channel Marketing

Just as you work to widen the market for your product and look to…