Mindmatrix is a sponsor at the Channel Focus North America 2019 to be held…

The old, Linear buyer’s journey doesn’t exist anymore! The old buyer’s journey was linear,…

In an overcrowded channel where small and midsized business (SMB) suppliers compete to gain…

B-to-b channel leaders, whether they oversee large multi-tier reseller programs or alliance partner programs,…

When it comes to sales enablement–be it direct or channel, content issues top the…

Mindmatrix has introduced a new feature, opportunity recommendation, which allows organizations to add immense…

Partner engagement is the core of a successful channel sales model. Vendors invest thousands…

Successful teamwork between a supplier and a distributor relies on consistent communication – including…

Did you get a chance to attend our webinar, “6 Ways To Rev Up…

Suppliers often lack reliable information about where their offers land once they are released…

Identify the education your partners need the most We have spoken about this in…

Given the importance of sales to the survival and growth of any business, many…