With Mindmatrix you can get a clear view of how your prospects, customers, salespeople and channel partners are interacting with your sales and marketing assets
Mindmatrix’s powerful asset reporting capabilities help you understand how effective and popular your assets are with your prospects, partners and sales teams. You also get full visibility of how each of them interacted with your assets. Mindmatrix offers various internal and external asset reports to help you with this. Internal reports are user-based, focusing on how your salespeople and channel partners engage with your assets, while external reports tell you how your prospects interacted with your assets.
The various reports that offer you asset consumption visibility include
Email: Get in-depth data on the performance of your email campaigns. KPIs include emails sent, opened, open rates, link clicked, bounce rate and more!
Email A/B test: Get the results of your A/B test-based email campaigns here. Compare the KPIs and decide which one performed better. KPIs include emails sent, opened, open rates, link clicked, bounce rate and more!
Connections: View reports related to contacts, accounts and contact activity feeds.
Activity Feed: A real-time report of how your contacts are engaging with you. For example, landing page visits, form-fills, email opens, etc., can be tracked here as they happen.
Web: This section provides insight into the performance of web-based assets including websites, landing pages and forms that are created or integrated into the platform. You can also access, Web A/B testing reports in this section.
Web reports: This section provides insight into the performance of websites that are created or integrated into the platform. KPIs covered include most popular websites, most popular pages, website traffic, visitor data, and more!
Email A/B test: Get the results of your A/B test-based websites/webpages here. Compare the KPIs and decide which one performed better. KPIs covered include most popular websites, most popular pages, website traffic, and more!
Landing page: This section provides insight into the performance of landing pages that are created or integrated into the platform. KPIs covered include the most popular landing pages, total number of visitors, visitor data, sign-ups, effectiveness, etc.
Forms: This section provides insight into the performance of lead-generation forms that are created or integrated into the platform. KPIs covered include the most popular forms, the total number of sign-ups, effectiveness, etc.
Social reports: This section provides detailed insight into the performance of social media drips. KPIs covered include user-wise social media drip data such as the number of active, scheduled, inactive drips, total likes, comments, and shares pertaining to those, etc.
Drip campaigns: This section provides detailed insight into the performance of email drips. KPIs covered include user-wise email drip data such as the number of active, scheduled, inactive drips, etc.
Collateral reports: This section provides detailed reports of sales and marketing playbooks, war-room, and certifications.
Data room reports: This section provides a detailed analysis of data room performance. KPIs covered include data room visits, links clicked/tracked, most popular data rooms, etc.
Contact -centric playbook reports: This section provides a detailed analysis of playbook performance. KPIs covered include user-wise playbook usage data, most popular playbooks, users who need coaching, etc.
Marketing playbook reports: This section provides a detailed analysis of playbook performance. KPIs covered include user-wise playbook usage data, most popular playbooks, etc.
Certifications summary: This section provides reports related to certifications. KPIs covered include certifications attempted, progress status, results, etc.
Usage reports: This section provides reports related to user performance, which covers email campaigns, drips and other sales and marketing activities the user engaged in, thus giving you a glimpse of the assets they used etc.
Asset reports: This section provides reports related to various assets in the platform. KPIs covered include asset rating, asset usage, asset views, downloads, etc.
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