Leading IT security software provider, ESET won Best Marketing Initiative at Channel Partner Insight’s MSP Innovation Awards in New York on June 6 for their partner sales enablement and marketing automation platform. The ESET Marketing Center, powered by Mindmatrix, is completely free for North American partners and provides a comprehensive and intuitive marketing automation platform that MSPs can use to promote their businesses to their existing customers and prospects.
Since launch in April 2018, the ESET Marketing Center has shown compelling evidence regarding the success of the platform. Over 350 partners have taken advantage of the platform accounting for over 60,000 end-user contacts, 150 social media campaigns, and 50,000 email campaigns. In addition, 113 landing pages have been spun up drawing over 2500 unique visits.
Mindmatrix CEO, Harbinder Khera said, “This is a proud moment for us. Powering the ESET Marketing Center last year was a great opportunity for us and we are happy to celebrate its success. Mindmatrix is very excited to continue working with ESET to help make their partners successful utilizing the ESET Marketing Center!”
About Mindmatrix:
Mindmatrix offers Channel & Sales Enablement Software for direct and indirect sales channels. Mindmatrix is the only provider of a Single Unified Platform that combines PRM software, Direct Sales and Channel Enablement, Channel Marketing Software, Marketing Automation software and Marketing Asset Management. Mindmatrix takes you through every step in the sales process from lead to revenue, enabling your salespeople and channel partners to sell more, faster.
About ESET:
For 30 years, ESET® has been developing industry-leading IT security software and services for businesses and consumers worldwide. With solutions ranging from endpoint and mobile security to encryption and two-factor authentication, ESET unobtrusively protects and monitors 24/7, updating defenses in real time to keep users safe and businesses running without interruption. Backed by R&D facilities worldwide, ESET became the first IT security company to earn 100 Virus Bulletin VB100 awards, identifying every single “in the wild” malware without interruption since 2003.
