Mindmatrix announced that it will be hosting a webinar with SiriusDecisions on channel enablement, later this month. The webinar titled, Partner Marketing: Driving Positive Business Outcomes in Today’s Buyer’s Journey, is scheduled for Wednesday, June 26, 01:00 PM ET / 10:00 AM PT. Maria Chien, Service Director, Channel Marketing Strategies at SiriusDecisions will be the key presenter. (You can register for the webinar by clicking here- https://register.gotowebinar.com/register/1817211645291777549)
This webinar will focus on how the changing buyer’s journey is redefining partner marketing and sales and will discuss the role partner marketing has to play to help channel partners see success with the new buyer’s journey. The 45-minute webinar answers questions such as
– What winning vendors do differently to transfer knowledge
– How to bring about consistency in partner competency, skills, and process adoption
– What impact enablement has on-demand program effectiveness
Click here to register for the webinar.
https://register.gotowebinar.com/register/1817211645291777549
Speaker Bio: Maria Chien
Maria is an industry thought leader in B2B channels with more than 20 years of experience defining and implementing marketing and channel strategy. She is experienced in a variety of disciplines including channel marketing, channel readiness, partner enablement, partner program design and field marketing, and has expertise in leading and executing innovative go-to-market strategies to and through the channel.
About SiriusDecisions
SiriusDecisions, Inc. is a global B2B research and advisory firm with headquarters in Wilton, Connecticut. The company provides advisory, consulting and learning services to help executives improve the performance of their sales, marketing, and product strategies.
About Mindmatrix:
Mindmatrix offers Channel & Sales Enablement software for direct and indirect sales channels. Mindmatrix is the only provider of a Single Unified Platform that combines PRM software, Direct Sales and Channel Enablement, Channel Marketing Software, Marketing Automation software and Marketing Asset Management. Mindmatrix takes you through every step in the sales process from lead to revenue, enabling your salespeople and channel partners to sell more, faster.
